Many things for WorldFirst
Fintech WorldFirst were in a big period of change. I was brought on board to help with the rebrand and launch of their website - looking at the navigation and copy from a UX point of view.
But I soon found myself working alongside the Global Head of Branding on the articulation of the brand strategy and narrative across all comms.
As well as supporting the wide team - writing multiple mailers for winbacks and services, event-marketing material, and top-ranking and SEO-focused blogs.
Landing Pages
DON’T JUST TAKE MY WORD FOR IT
“Hannah is a gem of a copywriter. Whether you need a landing page, an email, UX copy, brand taglines or a blog post, she's able to tackle any brief with ease and produce a high-quality piece that's both well-researched and engaging to read. In a time when the internet is oversaturated with crappy, boring content thanks to a firehose of ChatGPT-produced drivel, Hannah is the investment you can be confident will make your brand's content stand out.”
— Le Raine Hendrik I Content Lead I WorldFirst